Search, social and marketplace campaigns built for profit — not just volume. We manage spend the way you'd manage it yourself, if you had the time.
A high ROAS number means nothing if it's not actually profitable. Here's what changes when campaigns are built around margin.
Budget shifts toward the campaigns actually improving your bottom line, not just the ones with the most clicks.
Creative and audience tests are judged on real business outcomes, not vanity click-through rates.
Ad platforms optimise for their own metrics by default — we override that with your actual margin data.
Once a campaign proves profitable, we scale it methodically instead of guessing how far it'll stretch.
No vague line items. Every AnkitEdits Paid Media program includes the following, scoped to your business.
The same staged process runs on every account, adapted to where you're starting from.
We map your actual product margins against current campaign performance to find where spend is quietly unprofitable.
Campaigns get rebuilt around your highest-margin segments instead of broad, undifferentiated targeting.
Continuous testing cycles, judged against your real numbers, not platform-reported clicks.
Profitable campaigns get budget increases in controlled steps, watched closely for diminishing returns.
Weekly reporting ties spend directly to revenue and margin impact, with the roadmap adjusted accordingly.
We plug into the tools you already use, and bring our own where it fills a gap.
"Our ROAS number looked great for years while we were quietly losing money. AnkitEdits was the first team to actually check."
"They cut our wasted spend by a third in the first month just by pausing campaigns that were profitable on paper only."
"Finally an agency that pushes back when a channel isn't working, instead of just asking for more budget."
"The weekly reports actually tie back to revenue. We stopped guessing which channel was carrying the business."
"Scaling used to feel like gambling. Now every budget increase is backed by an actual margin case."
"They caught a tracking issue that had been misattributing a third of our conversions for months."
"Creative testing used to be a guessing game. Now it's a documented process we can actually learn from."
"They're honest when a platform just isn't going to work for us — even when it means less spend under management."
"Our blended ROAS finally reflects our actual margins, not just platform vanity metrics."
"Retargeting finally feels intentional instead of just following people around the internet."
Most accounts are live within 1-2 weeks of onboarding, depending on how much creative and tracking setup is needed.
We typically work best with accounts spending at least $3,000/month in media, though this varies by industry and goal.
Google, Bing, Meta, TikTok, LinkedIn, and major shopping/marketplace channels — we recommend the mix based on where your customers actually are.
Our fees are scoped around your goals and margin targets during the audit call, not a flat percentage that rewards overspending.
Paid Media compounds faster alongside these services.
Get a free paid media audit — no obligation, just a clear picture of where the profit is (and isn't).
A strategist will review your details and get back to you within one business day.